Get the latest tech news
How Apple Intelligence’s Privacy Stacks Up Against Android’s ‘Hybrid AI’
Generative AI is seeping into the core of your phone, but what does that mean for privacy?
For more complex requests, Apple has developed a cloud-based system called Private Cloud Compute(PCC) running on its own silicon servers, which the company says is an innovative new way to protect privacy in the nascent AI age. With PCC, Apple has designed “a new end-to-end AI architecture” and “a private cloud enclave extension of a user's iPhone,” allowing more control over data, says Zak Doffman, CEO of Digital Barriers, which specializes in real-time surveillance video storage and analysis. “We’ve remained committed to building AI-powered features that people can trust because they are secure by default and private by design, and most importantly, follow Google’s responsible AI principles that were first to be championed in the industry,” Frey says.
Or read this on Wired
