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How Disney and Marvel designed a Vision Pro multiverse with you as its hero
Marvel Studios' Dave Bushore and ILM's My-Linh Le discuss the intricate process of bringing 'What...If?' to life in a groundbreaking VR format.
ML: I think and hope that mixed reality will be able to bring worlds that we've always wanted to go to into our homes, where we can talk and hang out with our favorite characters and create our own stories and adventures with them. ILM Immersive has been a great partner and leader in this space, which gave us a huge tailwind both technically and creatively with so many talented and passionate people on this project. We need more genre-defining content that people can share with their friends, allowing stories to cross over the boundary of niche entertainment to undeniable experiences that are generationally defining to both older and younger audiences.
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