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How Galaxy AI is changing smartphone photography


Samsung’s latest flagship phone adds an intuitive-to-use AI twist to everyday photography.

If you’ve ever squinted at your screen wondering why the amazing moment you felt doesn’t match the one you captured, the Samsung Galaxy S25 and S25 Ultra may just be the upgrade you didn’t know you needed. For instance, you can search for “cats in superhero Halloween costumes” and Galaxy AI will parse both image content and contextual metadata to surface the right photo. These tools stand to enable a more fluid, customisable approach to mobile photography; and in a world dominated by spec comparisons, it’s refreshing to see a phone that focuses on experience.

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