Get the latest tech news

How to sell if your user is not the buyer

Example: Dev = user; CTO = buyer

Thus, the sales cycle is going to be long since you have to sell the value differently and there’s likely a vetting and due diligence type of process they have to go through to choose your product over another. In this case (change based on the assumption of the scenarios above, small vs big orgs, user flow, etc), here's some questions to figure out: If you’re a founder who wants to get unstuck, reduce churn, get through that revenue plateau, generate more leads, and more… Get in touch today

Get the Android app