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Hyundai is ‘doubling down’ on EVs despite sales slowdown, CEO says


Hyundai isn’t backing down from its EV investments, Parker said.

The South Korea-based automaker is “doubling down” on its EV investment, including a$7.6 billion dedicated manufacturing facility in Georgia, said Hyundai Motor America CEO Randy Parker. 3 in the world in terms of sales, behind Toyota and Volkswagen — isn’t totally immune from the external forces scrambling the shift to an all-EV future. The United Auto Workers, fresh off their victory over the Big Three domestic automakers as well as a successful unionization vote at a Volkswagen plant in Tennessee, are targeting more Southern factories for organizing — including Hyundai’s.

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