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I Hate My AI Friend


The chatbot-enabled Friend necklace eavesdrops on your life and provides a running commentary that’s snarky and unhelpful. Worse, it can also make the people around you uneasy.

Friend is the creation of Avi Schiffmann, who announced his invention in July 2024 with a creepy video that showed people talking to the chatbots inside their pendants like they were actual humans. We tuned into my colleague Reece Rogers’ livestream with WIRED’s global editorial director Katie Drummond, where they talked about her recent viral interview with the controversial longevity influencer Bryan Johnson. I realized that the Wi-Fi of my tester phone had disconnected when I left the office (the handset I was using had no data SIM), and therefore Buzz was unable to connect to its cloud-powered LLM to form responses.

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