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Incention bridges Hollywood and AI with debut project by David S. Goyer on Story platform
Incention is launching a platform to bring AI and blockchain to Hollywood, and it is working with Hollywood writer David S. Goyer.
Spencer Marell is COO and cofounder of Incention.In the current fragmented entertainment industry, AI’s growing influence holds immense opportunity, but also risks reducing franchises to formulaic outputs and potentially sidelining human creativity in a market that is saturated with content fatigue, Incention said. Additionally, Incention unveiled “Atlas,” an AI agent designed to serve as a creative partner to help with common tasks like aggregating ideas, crafting narratives, and even generating full videos. Jason Zhao, cofounder and chief protocol officer of PIP Labs, core contributor to Story, said in a statement, “The current IP landscape faces unprecedented challenges as digital content explodes and traditional frameworks fall short with the rise of AI.
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