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India’s VerSe acquires Apple News+ rival Magzter
VerSe Innovation, the parent firm of news aggregator app Dailyhunt, has acquired the popular digital newsstand firm Magzter, the two said Thursday. The VerSe Innovation, the parent firm of news aggregator app Dailyhunt, has acquired the popular digital newsstand firm Magzter.
The Bengaluru-headquartered startup has fully acquired Magzter, a New York-headquartered firm that counted Singapore Press Holdings among its backers. The acquisition of Magzter, which offers more than 8,500 magazines on its eponymous app, underscores VerSe’s focus on targetting and serving the affluent audience, VerSe co-founder Umang Bedi told TechCrunch in an interview. The Indian firm plans to launch Dailyhunt Premium this year that will include an ad-free experience as well as Magzter’s catalog.
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