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Indian audio giant boAt says it’s investigating suspected customer data breach


India's largest audio and wearables brand confirmed an investigation after alleged customers data was posted online.

A portion of the data that TechCrunch reviewed appears genuine based on checks against exposed phone numbers. Indian outlet Athenil reported that the alleged hackers claimed the data was obtained by using credentials stolen from BoAt’s systems. BoAt, which counts Warburg Pincus and South Lake Investment among its key investors, leads the market of wireless earbuds in India with nearly 34% share, according to data provided by IDC.

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