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Instagram Saved 90% of Computing Power and Improved Video Quality

Ditching this key process gave Instagram users a better video experience

With those numbers, it's difficult to imagine how much computation time and resources it takes to upload, encode and publish videos from all those users. The team were able to use the same progressive files for the packaging stage of ABR which wasn’t as efficient as before resulting in poorer compression. With this much reduction Instagram could dedicate more resources to the advanced encoding process, which meant more users could see higher quality videos.

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