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Instagram Threads is getting video ads
Instagram Threads will begin testing video ads, Meta announced on Thursday. The test, which will make Threads look more like its competitor X, is an
Instagram Threads will begin testing video ads, Meta announced on Thursday. The news was announced at Meta’s presentation at the IAB NewFronts, where a number of social media companies pitch themselves to advertisers. Rival TikTok this week had also introduced an expansion of its similar offering, called Pulse Suite, which will now let advertisers market themselves next to trending content by category, holiday, tentpole moments, cultural events, and evergreen, always-on content from sports, entertainment, and lifestyle publishers.
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