Get the latest tech news

iPad Marketing VP: iPad and Mac are Complementary Devices, Not Competing Devices

For her review of the new M4 iPad Pro, The Wall Street Journal's Joanna Stern spoke with Tom Boger, Apple's vice president of iPad and Mac...

While the ‌iPad‌ is a "touch-first device," the Mac is designed for "indirect manipulation," with a mouse or keyboard, which is a point that Apple has reiterated several times over the years. When introducing the new M4 iPad Pro models, Apple showed a video of a hydraulic press crushing all manner of creative tools, including musical instruments, electronic equipment, arcade games, paint and brushes, computers, cameras, and more, with the aim of demonstrating how the iPad represents all of the tools condensed into a single device. Today we're tracking multiple record low prices across the M1 iPad Air on Amazon, with $150 off every configuration of these now-discontinued tablets.

Get the Android app