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iPad sales rebound as Apple nears big push into AI


The long-awaited new iPads led to a boost in sales.

Among other improvements, the Pro models will have slightly larger displays, while the standard iPhones will pick up the Action Button that debuted last year. On the software side, the company is in the midst of public betas for its forthcoming iOS 18, iPadOS 18, tvOS 18, macOS Sequoia, and watchOS 11 releases. For the iPhone, iPad, and Mac, these updates will mark Apple’s big entrance into generative AI features, which will include some integrations with OpenAI’s ChatGPT.

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