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iPhone Sales Finally Bounce Back in China


Apple saw its first year-over-year iPhone sales growth in China in two years during the second quarter of 2025, according to new data from...

Apple saw its first year-over-year iPhone sales growth in China in two years during the second quarter of 2025, according to new data from Counterpoint Research, marking a temporary reversal of a prolonged decline in one of its most strategically critical markets. The growth is attributed primarily to aggressive price adjustments in May, ahead of the country's mid-year 618 shopping festival, and bolstered by a national subsidy program that supported smartphone purchases. As spotted by Creative Strategies analyst Max Weinbach, sign-in details for captive Wi-Fi networks are now synced across iPhones and iPads running iOS 26 and iPadOS 26.

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