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iPhone Shipments Crash 50% In China As Local Brands Dominate

Apple's smartphone shipments in China plunged nearly 50% year-over-year in March 2025, as domestic brands like Huawei and Vivo surged ahead -- now controlling 92% of the market. MacRumors reports: The steep decline saw shipments fall to just 1.89 million units, down from 3.75 million during the sam...

Apple's smartphone shipments in China plunged nearly 50% year-over-year in March 2025, as domestic brands like Huawei and Vivo surged ahead -- now controlling 92% of the market. That shrinks Apple's share of the Chinese market to approximately 8%, while domestic brands now control 92% of smartphone shipments. The company faces competition from rejuvenated local brands like Huawei, which has rebounded with proprietary chips and its HarmonyOS Next software.

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