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Israel Is Buying Google Ads to Discredit the UN’s Top Gaza Aid Agency


The UNRWA, the leading humanitarian aid provider in Gaza, calls Israel’s strategy of promoting alleged misinformation “destructive.”

In part due to UNRWA USA’s own Google search ads, donations to the organization had skyrocketed after Israel launched a full-scale war in Gaza to defeat Hamas, in the process triggering a food and shelter crisis. This past April, users such as Nora Ahmed Shaheen, an artist in Egypt, started complaining on social media about what several people describe to WIRED as shocking ads from Israel interrupting their YouTube viewing. The Google employees WIRED spoke with say they are concerned about the company profiting off what they view as Israel’s efforts to pin blame on organizations such as Hamas and UNRWA and draw attention away from its own role in the Gaza crisis.

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