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It only took two years for Vimeo to realize deleting all of its TV apps was dumb
Vimeo is relaunching its Apple TV app to make it easier to watch the platform's premium video library at home.
While the company hasn't been trying to be a YouTube competitor for a while, TV apps were always more convenient than Vimeo's proposed solution of casting video from a smartphone or tablet. Vimeo also says the app supports "enhanced playback with chapters, speed controls, and multi-language options." Vimeo originally pivoted away from being a direct YouTube competitor in 2017, several years before it dropped support for its apps.
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