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Itch.io marketplace now requires asset creators to disclose their use of generative AI


Itch.io, a marketplace for independent digital creators, now requires users to be upfront about using generative AI.

The marketplace for independent digital creators has introduced a new rule that requires users to label their projects if they were produced using generative AI tools, such as ChatGPT and Midjourney. If they confirm that their project contains AI-generated output, they'll be required to indicate what kinds of content were made with generative AI, whether they're graphics, sounds, text and dialogue or code. If they have a public asset page, they'll see a dialog box when they access their dashboard, making it easy to bulk tag their projects.

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