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Itching to write a book? AI publisher Spines wants to make a deal


Generative AI has upended how we write things… or even if we write at all. Now a startup wants to be the main character in the next chapter of that story:

Spines is a self-publishing platform that claims that — thanks to being powered by artificial intelligence — it can do all the work of a publisher faster and cheaper, a task list that includes editing a piece of writing, providing suggestions to improve it, and giving users a frank projection on who might read the published work; providing options for cover design and layout; and distributing the finished product in e-book or print-on-demand formats. Popular titles, it says, have include an autobiography by the ex-con cult figure Fleece Johnson; a children’s book written by someone gunned down as a teen and now rebuilding his life in a wheelchair; and a motivational guide aimed at women. Niv confirmed that Spines does not build all of its AI from the ground up — like many companies today, it’s focusing on customising what is out there for its own purposes — but he would not disclose which third-party services the startup is using.

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