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James Muldoon, Mark Graham and Callum Cant: ‘AI feeds off the work of human beings’


The Fairwork trio talk about their new book on the ‘extraction machine’, exposing the repetitive labour, often in terrible conditions, that big tech is using to create artificial intelligence

The book is an attempt to go from this surface level appearance of a sleek webpage or the images of neural networks, to actually look at the embodied reality of when this comes to your workplace, what does AI look like and how does it interact with people? James Muldoon: I think a lot of people would be surprised to learn that 80% of the work behind AI products is actually data annotation, not machine-learning engineering. Photograph: Beata Zawrzel/NurPhoto via Getty Images In one chapter of the book you write about Chloe, an Irish actor, who found that someone was using an AI-generated copy of her voice.

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