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Local experience discovery startup, Bigfoot, adds GenAI to fast-track weekend planning


Can generative AI substitute for having a social graph? California-based local experiences discovery startup Bigfoot is hoping the addition of a

California-based local experiences discovery startup Bigfoot is hoping the addition of a conversational interface to its weekend planner website — in the form of an AI chatbot it’s branding Littlefoot which launched last week — will give it a more personalized feel while making it easier for people to find relevant stuff to do in their neighborhood. The feature lets users engage with Bigfoot’s curated supply of local events, activity spots or nightlife options via back-and-forth text — making it easy to prompt and steer the AI to serve up relevant recommendations for a little weekend fun. While this idea is hardly new — travel accommodation giant Airbnb, for instance, has offered experience discovery for the best part of a decade — Bigfoot’s team reckons there’s still an opportunity to build a brand around a better weekend activity planning tool that caters to local leisure.

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