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Make Beautiful Things: The Aesthetic Drive Behind Rocket Lab’s Rise in Aerospace


Rocket Lab CEO Peter Beck has some unique approaches to innovation—and they seem to be working.

As for Photon, it’s proving to be a versatile and reliable satellite bus, capable of deploying an assortment of missions, including NASA’s CAPSTONE cubesat, which is currently in orbit around the Moon. Beck, the CEO and CTO of Rocket Lab, envisions Neutron as a “mega-constellation launcher,” and it’s slated to fly in late 2024, though next near seems more plausible. Gizmodo: How do you foster a culture of innovation at Rocket Lab, and how do you encourage your team to think creatively about some of the more complex challenges that are frequently placed before them?

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