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Meesho claims Indian e-commerce first with positive cash flow
Meesho has become India's first horizontal e-commerce firm to generate positive cash flow, marking a significant shift in a market where profitability has Meesho has become India's first horizontal e-commerce firm to generate positive cash flow.
Meesho has become India’s first horizontal e-commerce firm to generate positive cash flow, marking a significant shift in a market where profitability has long remained elusive even as new competitive threats emerge. Quick commerce players — including BlinkIt, Nexus-backed Zepto, Prosus-backed Swiggy’s Instamart and Tata-owned BigBasket — are projecting to do annual sales of about $6 billion this year, according to a TechCrunch analysis. Meesho reports that 45% of its customers now come from tier 4 cities and beyond, with 145 million unique annual transacting users – representing approximately 10% of India’s population.
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