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MeetKai teams up to create sports and travel metaverse experiences


MeetKai is making more progress in creating metaverse experiences in the sports and travel industries.

The highlight of the upcoming NBPA metaverse is a digital recreation of “The Brotherhood Deli,” a previously in-person fan pop-up shop that occupied the Thomas & Mack Center in Las Vegas. Attendees can explore the immersive retail experience through their mobile devices or web browsers, accessing digital replicas of merchandise available for purchase from brands endorsed and respected by NBPA members. The NBPA metaverse experience is designed to enable basketball enthusiasts to customize lifelike 3D avatars, interact with other fans, peruse merchandise, virtually try on apparel, and make purchases that can be shipped directly to their homes.

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