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Meta debuts a tool for watermarking AI-generated videos

Meta is open sourcing a method to watermark AI-generated videos. Called Meta Video Seal, the company says it's robust against compression and edits.

The commoditization of generative AI has led to an absolute explosion of fake content online: According to ID verification platform Sumsub, there’s been a 4x increase in deepfakes worldwide from 2023 to 2024. In what it hopes will be a meaningful contribution to the fight against deepfakes, Meta is releasing a tool to apply imperceptible watermarks to AI-generated video clips. Announced on Thursday, the tool, called Meta Video Seal, is available in open source and designed to be integrated into existing software.

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