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Meta hires Salesforce’s CEO of AI, Clara Shih, to lead new business AI group
Meta hired Salesforce's CEO of AI, Clara Shih, to lead a new organization building AI tools for businesses that use Meta's apps to reach consumers,
“I’m thrilled to share today that I’ve joined Meta to lead a new Business AI group,” said Shih in a LinkedIn post. Specifically, Meta’s new group will offer AI products made with Llama to the millions of businesses advertising and creating content on Instagram, Facebook, and WhatsApp. It’s unclear if Meta will sell these AI tools, or if they’ll be offered for free as a way to drive up ad spending – the company’s main source of revenue.
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