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Meta is bringing back facial recognition with new safety features for Facebook and Instagram


Meta will begin to deploy facial recognition tools on Facebook and Instagram to fight scams and help users who have lost access to their accounts, the company said in an update.

Now, the social network will begin to deploy facial recognition tools on Facebook and Instagram to fight scams and help users who have lost access to their accounts, the company said in an update. Separately, Meta is also testing facial recognition tools to address another long-running issue on Facebook and Instagram: account recovery. The feature was discontinued in 2021, with Meta deleting the facial data of more than 1 billion people, citing “growing societal concerns.” The company also faces lawsuits, notably from the Texas and Illinois, over its use of the tech.

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