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Minecraft attractions set to open in UK and US, as £85m deal with Alton Towers owner signed
Mojang Studios has entered a partnership with theme park operator Merlin Entertainments to introduce real-life Minecraft experiences across the globe.
Merlin Entertainments - which is also behind tourist hot spots such as Alton Towers and Legoland, to name but two - is investing in excess of £85m in the first two planned Minecraft attractions, marking the company's first global partnership with a gaming brand. Watch on YouTube While Merlin and Mojang have not shared specific dates or locations, these "experiences" are expected to launch in the UK and US between 2026 and 2027, and include Minecraft-themed accommodation, along with food, beverages, a themed ride and other "exciting" elements. Merlin's expertise in creating world-class attractions makes them the perfect partner to help us bring Minecraft to life in new and immersive ways in permanent locations around the globe," Kayleen Walters, vice-president franchise development for gaming at Microsoft, added.
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