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More ads are coming to Amazon Prime Video


More ads are coming to Amazon Prime Video. This is great news for company executives and not-so-great news for everybody else, as ads are annoying.

Ads have turned into a serious revenue stream for Amazon because, again, they sit on top of our monthly Prime memberships that we already pay for. Amazon also revealed that the ad tier of Prime Video reaches 19 million monthly users in the UK alone. Kelly Day, vice-president of Prime Video International, told Financial Times that the platform launched with “a very light load” of ads at first, so as to prepare consumers for the coming onslaught.

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