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More than just thumbnails, micro-browsers are everywhere


Colin Bendell gets into the minutia of microbrowsers - the small previews of your site that are pervasive all around the web and through social media apps and search engines whenever an item of content on your site is referenced.

Marketing teams created backlog items to adopt different microdata - from Twitter Cards and Open Graph annotations for Facebook. Last year when assembling the data for Cloudinary’s State of the Visual Media report, I discovered that there was a very prominent usage pattern over the USA holiday season. As more of our conversations happen in group chats and slack channels, link previews are an important way for you to engage users before they start the journey on your site.

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