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Most Books Don't Sell Only a Dozen Copies (2022)
A little post on why publishing statistics are so confusing
When it comes to classics that are in the public domain, like Pride and Prejudice or Shakespeare, there can be literally hundreds of editions in existence (put out by various publishers) each of which could be counted separately. Briefly, BookScan is a “point of sale” tracking system that counts the number of print copies sold at participating retail locations. In my experience, and with the data I’ve seen, most traditionally published novels that you see on bookstore shelves or reviewed in newspapers sell several hundred to a few thousand copies across formats.
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