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Musical toy startup Playtime Engineering wants to simplify electronic music making for kids


Troy Sheets began making music at 15 years old in his home studio with a keyboard synthesizer, drum machine, and 4-track cassette recorder—an impressive MyTracks is a new toy-like musical instrument or groovebox with a drum machine, synthesizer, built-in microphone, and sequencer.

Troy Sheets began making music at 15 years old in his home studio with a keyboard synthesizer, drum machine, and 4-track cassette recorder—an impressive setup for a high school sophomore. “I thought that there’s an opportunity to create a toy-like device that was simplified so more people could have fun using these tools that had previously been reserved for professional musicians because of their cost and complexity,” Sheets told TechCrunch. The layout of the MyTracks machine s resembles a traditional groovebox or MPC (Music Production Center) with two effects (FX) processors, five tracks, 25 pads, and over 50 acoustic, electronic, and percussive instrument sounds.

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