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Native AI and Nichefire partner to capture the total lifecycle of consumer trends
Contributor Content Native AI, a leader in consumer purchase feedback and GenAI Digital Twins of consumers, has partnered with Nichefire, a leader in cultural listening, to help businesses identify and predict consumer, political and economic trends. The combined data will allow brands and researchers to stay one step ahead of consumer motivations, so they can capitalize on […]
The combined data will allow brands and researchers to stay one step ahead of consumer motivations, so they can capitalize on peak purchase moments. While Native AI has access to product reviews from hundreds of online retailers, Nichefire brings to the table cultural listening across a host of social apps and websites. Conversely, qualitative purchase feedback will uncover up-to-the-minute consumer preferences that can be further explored within social contexts to see if a trend may be gaining, losing or maintaining momentum.
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