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Neopets hits 25th anniversary with a mission of revival
The virtual pet game and franchise Neopets is 25 years old this year, and it's going through a reinvention inspired by CEO Dominic Law.
Neopets is in the midst of a Kickstarter campaign.The latest non-exclusive Master Toy Deal with PhatMojo will debut at San Diego Comic Con this week and then roll out in retail stores. In that game, you can build a party, explore the vast expanses of Neopia, and revisit all old nostalgic stomping grounds by going on quests, solving puzzles, helping the locals, and making the world a better place (or getting up to no good). “We’ve already proven that with our own cash flow that we have been able to achieve a lot of growth, so it makes sense to prove that out and then we’ll be able to show that it’s worth investing into things for the next stage,” Law said.
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