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Netflix CEO Counters Cameron's AI Cost-Cutting Vision: 'Make Movies 10% Better'


Netflix Co-CEO Ted Sarandos pushed back on director James Cameron's recent assertion that AI could slash film production costs by half, arguing instead for quality improvements over cost reduction during Netflix's first-quarter earnings call Thursday. "I read the article too about what Jim Cameron s...

Netflix Co-CEO Ted Sarandos pushed back on director James Cameron's recent assertion that AI could slash film production costs by half, arguing instead for quality improvements over cost reduction during Netflix's first-quarter earnings call Thursday. "Sarandos pointed to Netflix's current AI implementations in set references, pre-visualization, VFX sequence preparation, and shot planning. In contrast, he referenced cinematographer Rodrigo Prieto's directorial debut "Pedro Paramo," which employed AI-powered de-aging at "a fraction" of The Irishman's cost.

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