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New York Assembly Passes Digital Contracts Act to Protect Actors From AI Replicas
An act to protect actors' voices and likenesses from being copied or used without permission, as in AI, passed the New York legislature.
The Digital Replica Contracts Act, which was previously approved unanimously in the New York State Senate, comes after Scarlett Johansson alleged that OpenAI created an AI voice that was too close to her own. “The bill demands that performers have informed consent and proper representation, by a lawyer or a union, before a company can obtain rights to digitally replicate their voice or likeness in place of physical work,” the Screen Actors Guild said in a statement shared with TheWrap. Federal and state regulations are crucial for meaningful, protective guardrails around the unethical use of rapidly advancing AI technology,” SAG-AFTRA Chief Labor Policy Officer and New York Local Executive Director Rebecca Damon said.
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