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Nintendo president Shuntaro Furukawa has made it clear that the US tariffs did not factor into the Switch 2's higher price point


Nintendo president Shuntaro Furukawa has made it clear that the US tariffs did not factor into the Switch 2's higher pr…

In an earnings call Q&A published yesterday, Furukawa said the ¥49,980/$499.99/£395.99 price was determined by manufacturing costs, consumer impressions, market conditions, and exchange rates. "For software, in addition to the same factors, we also take into account rises in costs, due to aspects such as increased game file size and extended development periods, when determining price," he said. Image credit: Nintendo"We want to make sure that this is a device that is approachable, that consumers will see as part of their overall entertainment experience and will understand that it has longevity to it," Bowser said.

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