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Nvidia to design tailor-made AI chips for cloud computing firms
Nvidia is setting its sights on custom AI chips with a new business unit dedicated to designing bespoke processors for cloud computing firms.
This strategic move aims to tap into the burgeoning market for tailor-made AI chips and safeguard Nvidia’s dominance against the increasing competition seeking alternatives to its products. According to the Reuters reporting, Nvidia’s initiative to assist these companies in developing bespoke AI chips could potentially divert business from competitors like Broadcom and Marvell Technology. The company’s custom chip unit, led by Dina McKinney, a former executive at Advanced Micro Devices and Marvell, focuses on making Nvidia’s technology accessible across various industries, including cloud, 5G wireless, video gaming, and automotive sectors.
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