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Online Behavioral Ads Fuel the Surveillance Industry


Each time you see a targeted ad, your personal information is exposed to thousands of advertisers and data brokers through a process called “real-time bidding” (RTB). This process does more than deliver ads—it fuels government surveillance, poses national security risks, and gives data brokers easy access to your online activity. RTB might be the most privacy-invasive surveillance system that you’ve never heard of.

Shutting down communications platforms or forcing their reorganization based on concerns of foreign propaganda and anti-national manipulation is an eminently anti-democratic tactic, one that the... A new Federal Trade Commission (FTC) report confirms what EFF has been warning about for years: tech giants are widely harvesting and sharing your personal information to fuel their online behavioral advertising businesses. The list is long, implicating child safety, journalism, access to healthcare data, digital justice, competition, artificial intelligence, and government surveillance, just to name a few.

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