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Open vs. closed models: AI leaders from GM, Zoom and IBM weigh trade-offs for enterprise use


Experts from General Motors, Zoom and IBM discuss how their companies and customers consider AI model selection.

Barak Turovsky, who in March became GM’s first chief AI officer, said there’s a lot of noise with every new model release and every time the leaderboard changes. To help customers with their approach, IBM doesn’t worry too much about which LLM they’re using during the proof of concept or pilot phase; the main goal is feasibility. (The company also recently partnered with Google Cloud to adopt an agent-to-agent protocol for AI Companion for enterprise workflows.)

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