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OpenAI is taking on Google with a new artificial intelligence search engine
OpenAI on Thursday announced its most direct threat yet to its stalwart Big Tech rivals: a search engine that uses artificial intelligence baked in from the beginning.
SearchGPT could also pose a threat to Microsoft’s Bing, the also-ran search engine player that last year incorporated OpenAI’s own technology in an effort to better compete with Google. But unlike ChatGPT, which is often reliant on older data to generate its answers, SearchGPT will provide up-to-date information, with online links to what the company says are “clear and relevant sources.” OpenAI’s new tool comes after Google in May rolled out new AI-generated summaries to top some search results pages so users don’t have to click through multiple links to get quick answers to their questions.
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