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OpenAI won WWDC 2025

If you weren’t paying close attention to Apple’s WWDC 2025 keynote, it was easy to miss how much time Apple spent talking about OpenAI.

In an interview with The New York Times about the acquisition, OpenAI CEO Sam Altman didn't explicitly mention Ive's former employer, but he was obviously thinking about Apple and the iPhone throughout the conversation. One of the people that is now working for OpenAI as part of the io deal include Evans Hankey, who was Apple's head of hardware design for three years after Ive's departure from the company. Apple is still one of the wealthiest companies in the world, with billions of dollars of cash on hand — but being so dependent on OpenAI is a rare sign of vulnerability in a crucial part of the tech industry.

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