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OpenSea takes the long view by focusing on its UX even as NFT sales remain low


The NFT space has lost a lot of its sparkle over the past few years, but that hasn’t stopped some founders and investors from trucking along.

It’s fair to say the NFT space has lost a lot of its sparkle over the past few years, but that hasn’t stopped some founders, investors and projects from trucking along in hopes of another surge. That kind of decline in sales volume obviously has had an impact on the revenue side of OpenSea’s business, but Finzer says it’s not something the company is “laser focused on.” Instead, the company is working to improve its core products and user engagement, and bring in new incumbents — work “that sort of leads to higher volumes,” he told me recently on TechCrunch’s Chain Reaction podcast. The NFT marketplace exploded back in 2021 when everyone and their grandmother was spending on NFTs of profile pictures and digital art, but Finzer thinks those were early use cases.

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