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Oura soars to over 5 million Rings sold, fueled by major 2024 performance


The company is celebrating a massive achievement as it continues to surge ahead with a health-first mindset.

Oura started selling its products on Amazon in 2024 as it awaited Samsung's entry, and a recent update focused on premenopausal symptoms and new moms. (Image credit: Derrek Lee / Android Central)The press release's mention of Oura's smart rings on Amazon takes us back to 2024 when the announcement first occurred. While this came at a time when the world was expecting the Samsung Galaxy Ring, Oura's chief marketing officer, Doug Sweeny, said new competition was a "positive thing."

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