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Outset raises $17M to replace human interviewers with AI agents for enterprise research
Outset raises $17M Series A to scale its AI-moderated research platform used by Nestlé, Microsoft, and WeightWatchers that's 8x faster and 81% cheaper than traditional market research.
“By deploying AI to talk to thousands of people around the world in any language and in any time zone, our customers are dramatically reducing the barriers to deeply understanding what users really want and need, infusing their products, services and experiences with more humanity.” The new funding will support two primary initiatives: expanding the go-to-market team to capitalize on growing demand for AI-led research, and building more advanced AI agents to democratize customer understanding across organizations. As AI capabilities advance and enterprise adoption accelerates, traditional research methodologies that have dominated for decades face disruption from automated alternatives that promise superior speed, scale, and cost-effectiveness.
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