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Over ½ of Long Posts on LinkedIn Are Likely AI-Generated Since ChatGPT Launched
Have you seen a thought leadership LinkedIn post and wondered if it was AI-generated or human-written? In this study, we looked at the impact of ChatGPT and generative AI tools on the volume of AI content that is being published on LinkedIn. These are our findings.
We have likely all experienced the same feeling on LinkedIn within the last couple of years… seeing a long-form post and suspecting it of being AI-generated but the author is passing it off as their own thought leadership. After the release of ChatGPT, the amount of AI content on LinkedIn posts per month significantly spiked, showing an 189% increase from January to February 2023. The chart above shows a correlation between LinkedIn long-form post word count and suspected AI presence over time.
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