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Over half of Vision Pro-only apps are paid downloads, far more than wider iOS App Store
Apple's Vision Pro offers consumers a new way to interact with apps via spatial computing, but it also offers app developers a way to generate revenue
The takeaway here is that app developers who are embracing the Vision Pro with unique, native experiences built just for Apple’s AR/VR platform are returning to the paid download monetization model. At the same time as iPhone sales in that key market dropped, Apple’s services division grew 11% from the prior quarter to reach $23.11 billion. Given there seems to be an opportunity for developers to generate revenue through one-time purchases on the Vision Pro, it’s odd that Apple would have pulled these apps from its Top Charts, where they could have found new customers.
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