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Overwolf acquires NitroPay in 8-figure deal to boost ad tech offering
Gaming UGC and monetization platform Overwolf has acquired NitroPay to boost its ad tech offering and double its monthly ad traffic.
We’re thrilled to open our call for speakers to our flagship event, GamesBeat Summit 2024 hosted in Los Angeles, where we will explore the theme of “Resilience and Adaption”. By merging our expansive network of website publishers with Overwolf’s desktop apps, we are creating an unparalleled powerhouse platform where advertisers can now reach one of the largest engaged gaming audiences in a simple and effective way to meet their goals,” said Cody Bye, managing director of Nitro. “Offering publishers unparalleled opportunities for monetization, specifically net-7 payouts, while setting a new standard for speed and support in the industry is a game-changer we’re immensely proud of,” said Marchand.
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