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Palworld hits astonishing 4m sales, is potentially riddled with AI, and most players don’t care

Palworld has sold a mind-boggling 4 million copies on its opening weekend making it one of the best games on Steam of all time.

Why that heady mix has grabbed the attention of so many gamers might never be fully understood but it did also make us unlearn something we have been taught over the past few weeks – the majority of players won’t actually boycott a game accused of having AI content inside it. These assumptions were mainly based on historical tweets from CEO Takuro Mizobe previously declared his love for AI content generation. Having spent time as Head of Communications at a professional sports club and working for high-profile charities such as the National Literacy Trust, he returned as Managing Editor in charge of large US-based technology websites in 2020.

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