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Patreon introduces subscription gifting and discounts

Both creators and fans can gift memberships

By Mia Sato, platforms and communities reporter with five years of experience covering the companies that shape technology and the people who use their tools. Subscriptions are the main way creators on Patreon make money, as they must build an audience willing to shell out a few dollars a month to access their writing, podcasts, or videos. Patreon said earlier this year it was working on a gifting subscription feature similar to what already existed on other subscription-powered platforms like Substack (which, incidentally, has been pushing deeper into the creator space beyond newsletters).

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